Škoda Brand Experience 2024

Author

BOWTIE s.r.o., Irem Nur Demir

Year

2024

Client

ŠKODA AUTO a.s., ve spolupráci s agenturou BOWTIE s.r.o.

Place

PVA Letňany, area of Prager Castle, hotel Andel´s Prague and hotel Diplomat

Photo

Daniel Kaplavka

Amount of work

Complete realization of event structures

Škoda Brand Experience 2024 brought together two typical events – the World Dealer Conference and the Central Product Training. The event aimed to go beyond traditional events, combining informativeness with new car testing to create an experience associated with the Škoda Auto brand. Participants had the opportunity to look into the near future of Škoda Auto in a way that was engaging, memorable and included, among other things, the topics of sustainability, innovation and design. The event took place at several locations in Prague.