Škoda Brand Experience 2024
Author
BOWTIE s.r.o., Irem Nur Demir
Year
2024
Client
ŠKODA AUTO a.s., ve spolupráci s agenturou BOWTIE s.r.o.
Place
PVA Letňany, area of Prager Castle, hotel Andel´s Prague and hotel Diplomat
Photo
Daniel Kaplavka
Amount of work
Complete realization of event structures
Škoda Brand Experience 2024 brought together two typical events – the World Dealer Conference and the Central Product Training. The event aimed to go beyond traditional events, combining informativeness with new car testing to create an experience associated with the Škoda Auto brand. Participants had the opportunity to look into the near future of Škoda Auto in a way that was engaging, memorable and included, among other things, the topics of sustainability, innovation and design. The event took place at several locations in Prague.